The ideal resources for social media platforms

Platforms such as Instagram, Twitter, Pinterest, YouTube, or Twitch have millions of users, and the amount of content generated on these websites is astonishing. To stay relevant on them, you should h...Show more

Platforms such as Instagram, Twitter, Pinterest, YouTube, or Twitch have millions of users, and the amount of content generated on these websites is astonishing. To stay relevant on them, you should have resources and templates optimized for the formats and themes usually found on social media. Your subscribers will appreciate it a lot!

Find useful resources for content to be published on social media

Almost everyone has an account on social media. Having resources with formats that are optimized for Instagram, Twitter, YouTube, Pinterest, Twitch, and others will greatly reduce the time spent adapting your designs to different platforms. Power up your content or social media posts to increase your popularity.

Adapt your presentations to formats other than standard or widescreen

Many presentations are in the standard 4:3 or 16:9 formats, while others are optimized for social media platforms. Adapting the contents to these alternative slide sizes is essential for better results, so having assets that have been already created with that purpose in mind is advantageous for you and your work.

Promote an important event and create customized content

Have you noticed that many people on social media create thematic content depending on the month or day? That's a great way to keep up with the times and offer people customized posts. Adapt your publications to occasions such as Valentine's Day, Halloween, and Christmas to engage everyone in a more approachable way.

FAQ

How can I create social media templates?

Creating posts for social media serves many purposes: informing people, spreading news, giving opinions, or just pure entertainment. If you’re going to use images and other visual resources, which will help your content stand out more, Freepik has many templates already optimized for social media, including platforms such as Instagram, Facebook or Twitch. Download them and start impressing your audience! On the other hand, if you want to create your own templates, you can access our online editor, Wepik, and start from a blank canvas with one of the common sizes used in social networking sites. In fact, we offer the option to select a canvas for Instagram posts, YouTube thumbnails, Facebook square posts, Twitter headers, and more.

What are social media templates?

Social media templates are resources and images already optimized for various social networking sites' sizes. They are ideal for personalizing the content you're going to publish. Most of them contain some sort of vector graphics, making them easier to adapt to your needs.

How can I get ideas for a social media post?

It’s sometimes difficult to come up with fresh ideas for social media posts. Perhaps you can check out Freepik’s templates to see if you find some inspiration! Since combining images with text is effective, we’ve got the visual part covered, at least.

What size should I use to design images for social media?

It varies depending on the platform. In general terms, the main formats are portrait (1080 x 1350 pixels) and square (1080 x 1080 pixels). As for the aspect ratio, once again, it varies, but the most common ones are square (1:1), vertical (4:5), and landscape (1.91:1).